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Merger control
Case reference
CCENT/2010/15 - Porto Editora/Direct Group Portugal
Acquired
Assets Direct Group Portugal
Description
a group consisting of the companies Lexicultural, Telecírculo and Círculo de Leitores, owner of the Bertrand Group; its business activities involve the publishing, marketing, distribution and sale of books in Portugal.
Acquiring
Porto Editora, Lda
Description
a Portuguese-registered company belonging to a business group that operates in the multimedia and book publishing sector; it focuses operations on the area of schoolbooks.
Sector
  • Supply and Food Industry
  • Telecommunications & Media
Activity (NACE)
  • G4761 - Retail sale of books in specialised stores
  • J5811 - Book publishing
Applicable legislation
Art. 9(1)(a) and (b) (Law 18)
Notification thresholds
Turnover and market share
Type of merger
Horizontal
Cooperation with sector regulators
Status
Closed
Type of Investigation
Phase 1
AdC’s decision
Non-opposition
Case description
Notified on 19 April 2010, the present merger operation consists of the acquisition, by Porto Editora Lda (Porto Editora), of exclusive control of Direct Group Portugal (Direct Group Portugal), by means of the acquisition of 100% of its shareholdings.
Timeline
2010-06-04
Competition Authority Council adopts a ruling of non-opposition to Merger 15/2010/Porto Editora/Direct Group Portugal
2010-04-26
Publication of the announcement - Porto Editora Lda (Porto Editora) notifies acquisition of exclusive control of Direct Group Portugal (Direct Group Portugal), by means of the acquisition of 100% of its shareholdings.
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