Case details

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Merger control
Case reference
Ccent/2023/4 - PVM / Mondelez
Acquired
Mondelez Global LLC
Description
In Portugal, the notified operation comprises the acquisition of assets corresponding to the “Trident”, “Chiclets” and “Bubbaloo2” brands.
Acquiring
Perfetti Van Melle Group B.V.
Description
Company present worldwide in the production and sale of confectionery products, including a wide range of confectionery, namely lollipops, chewing gum, dragees, as well as more traditional sweets. Some of its best known brands are Chupa Chups, Mentos and Smint.
Sector
  • Extractive and manufacturing Industries
Activity (NACE)
Applicable legislation
Art. 37(1)(a) (Law 19)
Notification thresholds
Market Share threshold
Type of merger
Horizontal
Cooperation with sector regulators
Status
Closed
Type of Investigation
Phase 1
AdC’s decision
Case description

The notified concentration consists of the acquisition of sole control over the chewing gum business in markets operated by the Mondelez Group by Perfetti Van Melle Group.

Timeline
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